Optimizer powered by Acxiom
Improve the Quality and Completeness of Your Customer Data
Is improving the quality and completeness of your customer information a challenge at your
company? You're not alone. Poor data quality costs U.S. businesses more the $600 billion each
year. And business customer information becomes inaccurate at a rate of 1.5% to 3% every
month!
D&B's Optimizer
With Optimizer, we can cleanse, integrate and enhance your customer
records quickly and efficiently -- enabling you to see your customers from every angle to
identify new revenue opportunities. And because it is a D&B service, there's no expensive
software to buy or implement
Download the brochure to learn more (in
PDF)
Not only can you quickly improve your customer information quality right now – you can
also maintain high-quality information over time with automated batch or real-time Optimizer
services.
Call 1-800-748-5482 for details.
Business
Benefits of Optimizer
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Better understand and retain existing customers
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Increase marketing ROI through improved deliverability and connectivity rates
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Shorten sales cycles by identifying key contacts and focusing on the right prospects
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Identify up-sell and cross-sell opportunities including non-buying locations
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